Archive for the 'Business of Blogging' Category

Best computer for blogging?

Monday, January 23rd, 2006

Best computer for blogging? Is it going to be a PC or a Mac? I have always been a Windows user with Mac undertones. I cannot see myself switching completely, ever.

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Web sites judged in a blink

Friday, January 20th, 2006

Web sites judged in a blink “If the first impression is negative, you’ll probably drive people off.” We always knew this but there is more research behind first impressions on the web. However, how does this work when content is read through syndication?

More VC equals More Pro Bloggers?

Wednesday, January 18th, 2006

More VC equals More Pro Bloggers? More fun on Web 2.0 VC funding for “Pro” blogging. This article looks at the other side of the coin. In my opinion, all of this funding does not spell the demise of print.

Six Apart Affiliate Program

Monday, January 16th, 2006

Six Apart Affiliate Program: Six Apart has launched an affiliate program for Movable Type, TypePad and LiveJournal. You can earn affiliate commissions from each referral. Referrals are monitored by Commission Junction. Thanks Anil via email

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Increasing AdSense Revenue on Forums

Friday, January 13th, 2006

Increasing AdSense Revenue on Forums: I can attest that not displaying ads on entry pages work better for the bottom line. I wish there were some further (publicly published) metrics on tweaking Adsense revenue. If there are links that are pertinent/experiences that work for people, please leave a comment.

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Brokering Big Blogs

Thursday, January 12th, 2006

Brokering Big Blogs: How is that for an alliteration? If you have missed this peice of news, Jeremy over at Ensight is brokering the sale of a “big” blog that is within the Top 100 Top 200 blogs on the Internet. If nothing else, he is creating enough chatter about it. He is a blog marketer and he is doing what he does best, drawing attention to himself (and more power to him for being so good at doing that, remember the eBay blog sale?).

Blogs, especially successful blogs, are quickly becoming sought after commodities that can make decent money for the seller thanks in part to Jeremy and others like him. However, I firmly believe that the author makes a blog and not the content or the network that the blog resides on. My initial thought was that Om Malik was going to be selling his blog (which does not seem to be true). Robert has already denied his involvement (along with a few others). However, in each case, I could not help think how the content of the blog would miss the idiosyncratic influence of the blogger. If this big blog being sold can live on without the creators’ juice, that is great for the buyer. But if I were the creator, I would just build a new, competing blog and continue to write, I know my readers will find me again if I have/had good content.

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